I need your help to pass Measure LL. Measure LL puts Laguna Beach residents first by asking visitors to pay a fair share of the services the City must provide to serve them. The City spends millions of dollars each year providing police, fire, paramedic, marine safety and other services to accommodate visitors. By raising the hotel bed tax by 2%, Measure LL will raise over $2 million per year from visitors—not residents-- to pay for critical public safety services, cleaner beaches and fire safety measures like utility undergrounding. Measure LL was placed on the ballot by a unanimous vote of the City Council. To help ensure the passage of Measure LL we need to get the word out. If you are willing to help the Yes on Measure LL effort, please send a check to “Yes on Measure LL for a Safer Laguna Beach,” P.O. Box 515, Laguna Beach, CA 92652.